Helping an ingestible beauty brand sparkle

“Radiate beauty from within.” This is the hope of every woman, and the inspiration behind the ingestible beauty beverage, Sparkle. Sparkle’s main ingredient is a collagen peptide clinically proven to reduce fine lines and improve skin elasticity. Sparkle’s brand experience engages followers in a whole new movement toward better living, starting each day with a refreshing glass of goodness and renewed optimism. My team began by creating a name and brand identity that naturally stands out among a sea of institutional and unemotional competitors. 

Project
Sparkle Collagen

Agency
MSLK

Roles
Art Direction

Creative Direction
Design

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